Championing Digital Transformation
The afternoon commenced with guests gathering at the COSLA Conference Centre, a venue we’re very familiar with at this point, with this being our 2nd year running hosting this event for Salesforce leadership and AEs, as well as our Scottish Public Sector Networking Events, that have taken place every year since 2022.
The presentations showcased Bluewave Technology’s expertise and our impact within the Salesforce ecosystem, kicking off with a comprehensive overview of Bluewave Technology’s role as a leader in the digital transformation space. Our experts presented the broad spectrum of industries we serve, including professional services, aviation, utilities, public sector, and health. We also highlighted our growing presence in finance and insurance, healthcare, high-tech, travel, transport, and hospitality. As a Salesforce Platinum Partner, our commitment to excellence is demonstrated through our consistent delivery of innovative solutions, our numerous awards, and our deep expertise in Salesforce technologies, which have positioned us as a trusted partner in driving business growth.
Showcasing Recent Successes
The next segment of the event focused on Bluewave’s recent milestones. Attendees were introduced to our groundbreaking work with NHS Blood and Transplant, where we produced a compelling video case study highlighting the powerful capabilities of Salesforce Marketing Cloud. This project underscored our ability to leverage Salesforce tools to create meaningful, life-saving impacts.
We also spotlighted our collaboration with Education Scotland, where we developed an innovative custom inspection management solution. This solution is a testament to our ability to tailor Salesforce to meet unique organisational needs, helping Education Scotland streamline processes, eliminate human error, and enhance operational efficiency.
Exploring Recent Innovations
The presentations continued with a deep dive into two of Salesforce’s most cutting-edge products: Net Zero Cloud and Data Cloud. These sessions offered valuable insights into how these platforms empower organizations to manage their carbon footprint, drive sustainability, and unlock the full potential of their data. Our experts demonstrated how Bluewave’s implementation strategies for these tools are helping clients stay ahead of the curve in an increasingly data-driven and environmentally conscious world. If you’d like to know more about Data Cloud, you can watch a recording of our recent webinar here.
AI Fundamentals
One of the event’s standout presentations was delivered by Jorgan Strathman, Bluewave’s resident AI expert. In his session, Jorgan provided attendees with a comprehensive introduction to the role of artificial intelligence at large, as well as within Salesforce. This presentation served as a preview of our AI Accelerator sessions, designed to equip businesses with the knowledge and tools to harness the power of AI effectively. Jorgan illustrated how AI is transforming customer experiences, automating processes, and driving smarter decision-making across the industries relevant to the guests at the event. For more details on our AI Accelerator programs, you can explore our dedicated AI Accelerators webpage.
This talk was highly praised by attendees, who expressed finally “getting” AI having previously been somewhat in the dark. Salesforce leaders shared their willingness to promote our AI Accelerator sessions to their existing and new customers, and we are looking forward to collaborating further with Salesforce on more AI projects – both deployments and training.
An Evening of Networking and Laughter
As the formal presentations concluded, attendees were treated to an evening of relaxed networking, delicious dining, and lively entertainment. Taking full advantage of the event’s timing during the world-renowned Edinburgh Fringe Festival, guests accompanied the Bluewave leadership team to a comedy show that had everyone in stitches. The evening was not only a chance to unwind but also an opportunity to deepen relationships in a more informal setting, solidifying connections that had been built throughout the day.
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The 2024 Bluewave Technology Salesforce Partner Event was a resounding success, offering valuable insights into the latest digital transformation trends and showcasing our continued leadership in the Salesforce ecosystem. With a perfect blend of knowledge sharing, networking, and cultural immersion, the event not only reinforced existing partnerships but also set the stage for future collaborations. As we look forward to the next gathering, we remain committed to driving innovation and delivering excellence in every project we undertake.
If you’d like to know more about Bluewave’s upcoming events, or the digital transformation projects we deliver, please contact our experts today.
